Jenius Bank
VP Product

Web and mobile app development of personal financial management products from ideation to market launch, including net worth management, budgeting, and credit scores and factors.

Year
2023 - Current

Company
Jenius Bank

Jenius View

A personal financial management tool launched in 2024 with the following features:

  • Net worth summary

  • Spending insights

  • Enhanced transactions

  • Automated budgeting

  • Financial notifications (Insights)

  • Spending trends

  • Credit scores and factors

Product Stack

Credit Score

Weekly score refreshes and credit factors

UI Walkthrough

Demo of mobile app experience

Personalized Insights

Realtime insights that guide, inform, alert

Product Discovery Methods & Techniques

  • Customer Journey Mapping

  • Persona Development

  • Market Research

  • Market Gap Analysis

  • SWOT Mapping

  • User Research

  • Value vs Complexity Quadrant

  • ICE Scoring Model

  • The MoSCoW Method

  • Opportunity Sizing

  • Opportunity Solution Tree

  • Prototyping and Testing

  • Rapid Prototyping/ Wireframing

  • MVP Testing

  • UAT Testing

  • Iterative Improvements

  • User Feedback

  • Data and Analytics (Engagement/ Adoption)

  • Jobs To Be Done (JTBD)

  • Five Why’s

  • A/B Testing